If Percayso Inform has a roving ambassador, it’s David Kelly.
As Commercial Director, David is the person most likely to be in the room, on the phone or, quite often, on the fairway with the people who shape the UK insurance market.
Next up in our Spotlight series, we caught up with the man who spends so much of his time out in the market.
From advisor to Commercial Director,
David didn’t arrive cold. He spent a year as a strategic advisor to Percayso Inform before joining full time, helping the business make real inroads with insurers, brokers and MGAs.
By the time he took the Commercial Director role, he already knew the platform, the team and the market’s appetite for what we do. Joining permanently was less a leap than a formality.
The commercial vanguard
David’s brief is broad by design. He works with the board and the wider team to develop new products and services, help the business get the most from existing opportunities and take Percayso Inform into new sectors of the UK insurance market.
In practice, that makes him the link between what the market needs and what the business delivers. By staying close to insurers, brokers and MGAs, David understands the challenges they’re facing and spots opportunities for Percayso Inform to make a difference.
He brings those insights back to the team, helping shape products and services that reflect the real needs of the market and turn insurance data intelligence into practical solutions that deliver value.
Business on the back nine
Some of the industry’s best conversations don’t happen in meeting rooms. David is a keen golfer, and plenty of his relationships with the market’s heavy hitters have been built over 18 holes.
It’s a format that suits him. Four hours away from the inbox, with plenty of time to get past the pleasantries and understand what a business really needs.
Unfortunately, an injury put paid to much of his golf this summer, leaving him watching from the sidelines. But rumour has it he’s making up for lost time!
David said, “For me, it always starts with a conversation. The more we understand what insurers, brokers and MGAs are trying to achieve, the better we can help them unlock the value in their data.
The real opportunity is turning those conversations into practical solutions that make a difference to their businesses. That’s what attracted me to Percayso Inform in the first place, and it’s what makes the role so exciting today.”
Tee time?
Whether it’s a round of golf or a conversation about what your quote data could be telling you, David is always up for it. Connect with David on LinkedIn
